Digital Media Manager

JOB DESCRIPTION

Blue Plate Media Services

Digital Media Manager

ABOUT BLUE PLATE MEDIA SERVICES

We are a media strategy, planning, and cross-platform buying agency, specializing in play and the joy of living, searching for a seasoned, agency-experienced Digital Media Manager. Deeply rooted in research, and celebrating 25 years of best-in-class, BPMS is targeted, efficient, and delivers a high Return on Ad Spend (ROAS). With a focus on Kids, Moms, and Families, across an exciting portfolio of brands and categories, we develop tailored plans that drive brand awareness, engage audiences, and maximize the impact of client investments.

Location – NJ (Only considering candidates in proximity)

Job Description

Blue Plate Media Services is seeking a Digital Media Manager to join our team of professionals. You will be responsible for campaign setup, including setting goals, IOs, creative trafficking, campaign management, reporting, digital media planning/buying, and optimization for our clients. This is a full-time role, based in Summit, NJ, with flexibility for some remote work. You will collaborate with cross-functional teams to develop digital media strategies that maximize our clients’ reach and impact. Your role will also involve managing budgets, analyzing campaign performance, and providing strategic recommendations based on insights gathered from data. Client facing.

The Role

• 5+ years of experience in digital media planning and buying; Agency experience required
• Proficient in setting up and managing paid digital media campaigns across video, mobile, display, social (Meta, Google, TikTok), gaming, retail media (PPC), and programmatic platforms
• Managing campaign assets, trafficking, and tagging to ensure campaigns are set
• Managing the integrated media campaign process, managing timelines, and presentation building and delivery
• Proficiency in media buying/planning and digital analytics tools, such as Google Ads, Facebook Ads Manager, and Google Analytics. Datorama is your friend.
• Experience managing and optimizing digital media campaigns to meet performance goals and KPIs
• Monitor ad verification and ad server data to provide critical thinking, analysis, and conclusions
• Responsible for digital analytics and insights; Develop and deliver client-facing campaign performance reports
• Excellent analytical and problem-solving skills
• Strong attention to detail and ability to manage multiple projects and deadlines
• Ability to work effectively in a collaborative team environment
• Excellent communication and presentation skills
• Bachelor’s degree in marketing, advertising, or a related field
• Experience in the Kids, Moms, and Families market is a plus

You Are

• Best in your class. Your work is at the highest level.
• Collaborative, hungry for knowledge and career growth, and the will to win
• A motivated, hands-on leader, with 5+ years of digital and paid social media experience
• A champion of the cross-screen buying process
• Competitive and behavioral research is your friend
• Detail-oriented with a commitment to follow through
• Nimble and flexible to success in a fast-paced agency environment
• Focused on client needs with the understanding that every campaign delivers on goal
• Team worker with time management, and organizational skills
• A problem solver with the ability to manage multiple ongoing campaigns.
• Intellectually curious, always looking to educate the team and apply learnings
• Located in New Jersey for an easy commute
• You know who you are.

If you are a results-oriented digital media professional looking to join a dynamic, hands-on team, we would love to hear from you. Please send a cover note explaining why you’re the one.

HQ is located in downtown Summit, New Jersey.

This job description may not include all activities, duties, or responsibilities required of the employee for this job and may be subject to change at any time with or without notice.

Due to the high volume of applications, only eligible or matching candidates will be contacted by us.

Blue Plate Media Services (BPMS) is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.

We will not accept resumes or candidate submittals from employment agencies or outside recruiters.

Source ⇲