Marketing Enablement Analytics Advisor

At ExxonMobil, our vision is to lead in energy innovations that advance modern living and a net-zero future. As one of the world’s largest publicly traded energy and chemical companies, we are powered by a unique and diverse workforce fueled by the pride in what we do and what we stand for.

The success of our Upstream, Product Solutions and Low Carbon Solutions businesses is the result of the talent, curiosity and drive of our people. They bring solutions every day to optimize our strategy in energy, chemicals, lubricants and lower-emissions technologies.

We invite you to bring your ideas to ExxonMobil to help create sustainable solutions that improve quality of life and meet society’s evolving needs. Learn more about our What and our Why and how we can work together .

About Houston

ExxonMobil’s state-of-the-art campus north of Houston serves as home to its Upstream, Product Solutions and Low Carbon Solutions businesses and their associated service groups. The facility opened in 2014 and accommodates more than 10,000 employees and visitors.

By bringing many global functional groups together, the campus provides employees with the tools and capabilities needed today, and in the future, to achieve business objectives and accelerate the discovery of new resources, technologies and products. It was designed to foster improved collaboration, creativity and innovation and enhance the company’s ability to attract, develop and retain the top talent in the industry.

The campus is located in Spring, Texas, on 385 wooded acres immediately to the west of Interstate Highway 45 (I-45), at the intersection of I-45 and the Hardy Toll Road, approximately 25 miles from the cultural vibrancy of downtown Houston.

The campus was constructed to the highest standards of energy efficiency and environmental stewardship. Its design incorporates extensive research into best practices in building and workplace design through extensive benchmarking of the world’s top academic, research, and corporate facilities.

Learn more about what we do in Houston here

What role you will play in our team

Corporate Brand Marketing is a dynamic team dedicated to improving ExxonMobil’s reputation by driving positive reappraisal among businesses leaders and government entities. As part of the ExxonMobil’s Public and Government Affairs (P&GA) division, we play a crucial role in shaping our public image and ensuring effective communication with stakeholders.

What you will do

We are seeking a talented Marketing Enablement Analytics Advisor to join our P&GA Corporate Brand Marketing team. The ideal candidate will manage, cleanse, manipulate and coordinate large volumes of data with the end goal leverage data-driven insights to enhance our marketing strategies, optimize campaigns, and support our mission to ensure ExxonMobil is viewed as an important, respected and trusted global company that works to improve society and quality of life.

Key Responsibilities:

• Analyze large datasets to extract actionable insights for marketing strategies and campaigns.
• Work with disparate data sets and make sense of them to improve campaign optimizations and enhance measure campaign effectiveness.
• Collaborate with external agencies and internal cross-functional teams to design and implement data-driven marketing initiatives.
• Utilize statistical analysis and machine learning techniques to identify patterns and trends
• Support oversight of design and execution of A/B tests to evaluate campaign effectiveness and bring innovation and learning to future marketing planning and activation.
• Co-lead and maintain dashboards and reports to track key performance indicators (KPIs).
• Present findings and recommendations to senior management and stakeholders.
• Ensure data integrity and compliance with data privacy regulations.
• Stay updated with the latest industry trends and best practices in data science and marketing analytics.
• Work with external agencies to develop and interpret results from data-driven projects (full funnel models, attribution models, 3P measurement tracking)
• Troubleshoot with existing measurement plans, data sources and 3P tracking, including challenges that may arise due to changes/updates such as GA4 migration, Salesforce Marketing Cloud implementation, email deliverability, iOS14 updates, pixels, APIs, etc.

About you

Skills and Qualifications

• Bachelor’s or Master’s degree in marketing, Business, Statistics, Data Science, or a related field.
• 5 years in marketing analytics
• Proven experience in marketing analytics or in a similar analytical and data role.
• Strong knowledge of digital marketing and overall digital media and measurement ecosystem
• Demonstrated experience in media analytics, the advertising industry, martech and adtech ecosystems.
• Experience with data visualization tools, preference with Power BI.
• Excellent communication and presentation skills.
• Ability to work collaboratively in a team environment.
• Strong problem-solving skills and attention to detail.

Preferred Qualifications/ Experience

• Experience or interest in the B2B and public & government affairs sectors.
• Familiarity with marketing automation tools and CRM systems such as Salesforce Marketing Cloud, Google’s suite of products
• Knowledge of data privacy regulations and best practices

Your benefits

An ExxonMobil career is one designed to last. Our commitment to you runs deep: our employees grow personally and professionally, with benefits built on our core categories of health, security, finance, and life.

We offer you:

• Pension Plan: Enrollment is automatic and at no cost to you. The basic benefit is a monthly annuity to be paid to you in retirement for the rest of your life
• Savings Plan: You can contribute between 6% and 20% of your pay and are encouraged to enroll right away. If you contribute at least 6% to your savings plan, the Company will contribute a 7% match
• Workplace Flexibility: We have several programs such as “Flex your Day”, providing ad-hoc flexibility around when and where you work, as well as longer-term programs such as leaves of absence and part-time work
• Comprehensive medical, dental, and vision plans
• Culture of Health: Programs and resources to support your wellbeing
• Employee Health Advisory Program: Provides confidential professional counseling for you and your family, including tools and resources promoting mental health and resiliency at no additional cost to you
• Disability Plan: Income replacement for when you cannot work due to illness or injury occurring on or off the job. Enrollment is automatic and at no cost to you

More information on our Company’s benefits can be found at www.exxonmobilfamily.com .

Please note benefits may be changed from time to time without notice, subject to applicable law.

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Equal Opportunity Employer

ExxonMobil is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, citizenship status, protected veteran status, genetic information, or physical or mental disability.

Nothing herein is intended to override the corporate separateness of local entities. Working relationships discussed herein do not necessarily represent a reporting connection, but may reflect a functional guidance, stewardship, or service relationship.

Exxon Mobil Corporation has numerous affiliates, many with names that include ExxonMobil, Exxon, Esso and Mobil. For convenience and simplicity, those terms and terms like corporation, company, our, we and its are sometimes used as abbreviated references to specific affiliates or affiliate groups. Abbreviated references describing global or regional operational organizations and global or regional business lines are also sometimes used for convenience and simplicity. Similarly, ExxonMobil has business relationships with thousands of customers, suppliers, governments, and others. For convenience and simplicity, words like venture, joint venture, partnership, co-venturer, and partner are used to indicate business relationships involving common activities and interests, and those words may not indicate precise legal relationships.

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