Digital/Linear Sales Manager

In this role, you would be working alongside an experienced, dynamic sales force who continue to grow and evolve in the multi-screen landscape. This is a rare opportunity to join a strong, established team with proven results and a clear vision for the future, in a leading Media company and a well-respected station group. In addition to leading an amazing squad, you also have the added benefit of beautiful beaches, world-class restaurants, and endless entertainment here in Southern New England!

The Digital / Linear Sales Manager oversees the Local Sales Team in Digital & Local broadcast sales efforts and reports directly to the Director of Sales.

Key Responsibilities:

• Leads and motivates the Local Sales Team, driving performance and accountability
• Develop and execute sales strategies to exceed revenue goals across Digital, Local Direct, New Local Direct and Transactional Business
• Champion Digital knowledge and innovation across Nexstar Digital products and stay ahead of industry evolution (sample products include but not limited to: Streaming, Pre-roll, Display, Social, Email, Search)
• Oversee local revenue forecasting, inventory, and budgeting
• Train and develop top sales talent, recognize strengths and opportunities to grow
• Foster solid client relationships and highly visible in the community
• Strong in driving new business development in Digital and in Linear
• Problem solver, strong in collaborating and resolving client challenges
• Helps to determine inventory, pricing and drives demand and rates
• Create value and position pieces based on growth and trends
• Performs other duties as assigned

Requirements & Skills:

• Bachelor’s in Marketing, Advertising, Communications, or similar
• Minimum 3 years’ experience managing and 5 years’ experience in Media sales
• Ability to coach, listen, understand and effectively lead a team
• Excellent communication skills, both oral and written
• Experience motivating a team, setting performance standards and monitoring performance
• Ability to set clear goals and identify the strategies and actions to achieve them
• Can identify growth opportunities of team members and hone those skills
• Strong Digital knowledge and desire to continue to learn and grow this part of the business
• Strong understanding of Media Math, Market Share, RTGs/IMPs
• Can build compelling presentations and proposals
• Valid driver’s license with an acceptable driving record

• Proficiency with Microsoft Office suite, Wide Orbit, ComScore, Matrix, or similar CRM as well as business and broadcast software programs

Source ⇲